The brand extends seamlessly across print and packaging, with minimalist linework, textured materials, and a grounded color palette. These elements create a cohesive experience that feels artisanal, inviting, and rooted in the café’s authentic charm.
30%
Increase in brand recall
after introducing the new logo and branding system.
45%
Menu readability improvement
based on customer feedback and eye-tracking heatmaps.
25%
Boost in customer engagement
with printed materials (business cards, loyalty cards, in-store signage).
